http://www.viralmarketingetc.com How to get your message across? Mon, 29 Mar 2010 04:32:21 +0000 http://backend.userland.com/rss092 en Viral growth Whoever speaks of viral marketing - on Internet, in marketing departments of huge companies, on marketing and Internet marketing forums - always brings its selling point: effortless exponential growth. However, is it truly exponential? No. Here is why. It's probably best illustrated with the traditional spiel of MLM marketers - ... http://www.viralmarketingetc.com/2010/03/viral-growth-exponential/ Any viral campaign needs three pillars to be built upon: an anchor, a carrier, and a payload. Have you heard about them? No? Read on. Just in case, you've never heard of viral campaigns either. What is it? Viral marketing is pretty much an old fashioned word of mouth, that is, any ... http://www.viralmarketingetc.com/2009/09/three-pillars-of-viral-marketing-are-you-missing-any-of-them/ Imagine a beginner Internet marketer, who is still nothing and nobody in the business. How would you write a marketing piece about him to make it viral? To be viral, marketing piece should contain a reason for people to remember it (an anchor), a reason for people to pass it (a ... http://www.viralmarketingetc.com/2009/09/do-you-use-viral-marketing-anecdotes-to-get-traffic-and-name-recognition/ A pet peeve of any article marketer is that it takes a lot of time to change each article here and there, so that different article directories accept it, and Google does not deem it a duplicate content. But what can you do? We don't have much time, and writing ... http://www.viralmarketingetc.com/2009/08/are-article-spinners-any-good/ Have you read my article "Word for Snow or the Eskimo Secret of Getting Conversions"? If so, a thought could have cross your mind that the same principle is also applicable to many other things. It is. Let's consider article marketing. The idea is simple: you write an article; you submit ... http://www.viralmarketingetc.com/2009/08/20-top-articles-directories-or-the-eskimo-secret-of-article-marketing/ A great link to eZineArticles.com videos with a personage "Gary" explaining 10 top reasons for articles being rejected at this #1 free articles directory: http://ezinearticles.com/videos/# Why is it here, at ViralMarketingEtc.com? Because submitting free articles is one of the forms of viral marketing. You provide the content with your links and ... http://www.viralmarketingetc.com/2009/07/10-top-reasons-for-article-rejection-ezinearticles-com/ Beautiful, just beautiful. And to the point. No offense to Perry Belcher, he actually one of the few who also gets it, but that interview with Seth Godin goes straight to the heart of the issue. All social networking sites are not actually social networking. They are just the tools that ... http://www.viralmarketingetc.com/2009/07/seth-godin-on-social-networking/ Have you ever seen a page with a whale carried by a lot of small birds? If you tweet regularly, I bet, you have. What it says, is that the Twitter got over capacity and cannot handle your request at the moment. What does it mean to you and how ... http://www.viralmarketingetc.com/2009/07/the-future-of-the-twitter/ Today I've got across a free eBook "$7.95 Marketing Plan" by Jim Kukral. Don't ask me who on Earth Jim is. Like with most marketing efforts, I have no clue except that he wrote this book. Overall, that's an application of Seth Godin's ideas (whom I respect immensely) but in a ... http://www.viralmarketingetc.com/2009/07/truly-viral-piece-of-or-why-the-7-95-marketing-plan-sucks/ Will viral marketing work for you? Viral marketing is a craze but will it work for you? You may think, duh! Everybody's doing this! It has to work! Well, everybody was buying stock in 1999... until December, and then again in 2006-2007, until 2008. And everybody will chase another latest Internet marketing scheme ... http://www.viralmarketingetc.com/2009/07/what-kind-of-viral-network-are-you-in/